Jacqueline Graves
Senior Marketing Strategist @Summa Health
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WORK HISTORY
Senior Marketing Strategist @Summa Health
Akron, OH, US
Marketing leader managing strategic marketing plans that support annual growth plans for healthcare service lines. Responsibilities involve oversight of strategic initiatives to attract, engage and convert leads. Partner with collaborative team leads to implement marketing plans.Sponsorship relationship management with corporate partnerships and development of annual activation planning.
EDUCATION
The Ohio State University
Bachelor of Arts (B.A.)
SKILLS
ABOUT JACQUELINE GRAVES
Creative and business-savvy marketing communications professional with 20+ years of advanced experience across a broad range of marketing functions and industry segments. Proven ability to combine vision, innovation and solid business acumen with strong project management and leadership qualities to support brand initiatives, go-to-market efforts and product launches, positioning companies and products for success. Areas of expertise include:• Marketing Communications • Program Management• Strategic Planning• Broadcast Production• Digital & Traditional Advertising• Campaign Management• Branding• Cooperative Advertising• Community Outreach• Multicultural Marketing• SEO & Digital Marketing• Sponsorship Marketing• Speech Writing & Presentations• Verbal/Written Communication
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