Jacob Dubin
Director, Customer Marketing - Burger King @The Coca-Cola Company
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WORK HISTORY
Director, Customer Marketing - Burger King @The Coca-Cola Company
Miami, FL, US
Spearhead strategic planning and execution of marketing activations for Coca-Cola’s beverage portfolio at Burger King, with a focus on frozen and nutrition categories.Led the successful launch of Burger King’s first-ever exclusive frozen limited-time offering, Fanta Kickin’ Mango in 2023—followed by additional innovations such as Frozen Cotton Candy Cloud, Frozen Pink Lemonade, and Frozen Strawberry & Nerds and SpongeBob Pineapple Float. Campaigns generated over 2 billion impressions and delivered the highest frozen beverage performance since 2018.Manage end-to-end marketing initiatives, including media, digital, social, public relations, in-restaurant merchandising, and crew engagement programs.Deliver consistent year-over-year growth for key beverage brands including Simply Orange Juice, Honest Apple Juice, Frozen Coke, and Frozen Fanta.
EDUCATION
University of Florida - Warrington College of Business
Bachelor of Science, Marketing & Mass Communications
University of Florida- Hough Graduate School Of Business
Master of Arts, International Business
Universidad Nebrija
Spanish Language and Art
SKILLS
ABOUT JACOB DUBIN
With over a decade of marketing experience, I specialize in developing innovative strategies that drive customer engagement and business growth. At The Coca-Cola Company, I lead comprehensive marketing activations for Burger King, focusing on beverage innovation across frozen and nutrition categories. Our campaigns, including the launch of exclusive offerings like Fanta Kickin’ Mango and Frozen Cotton Candy have achieved billions of impressions and record-breaking performance metrics. My expertise lies in cross-functional collaboration, integrated marketing, and executing end-to-end initiatives across media, digital, social, and in-restaurant channels. Passionate about delivering impactful consumer experiences, I aim to align brand storytelling with measurable results.
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