Jackie Evans

Marketing Coordinator @Arlington Convention And Visitors Service All In Arlington

Arlington, VA, US

Develop and implement multi-platform social media strategy, create social media content (utilizing graphics, photography, and short-form videos), conduct social listening, and manage social media engagement/communications - Create three different monthly e-newsletters targeted for visitors, meetings/group travel planners, and the local hospitality industry- Write blogs for the StayArlington website that encourage visitation to our destination via timely seasonal travel themes, upcoming events, tourism industry trends, and more- Create landing pages on our website tailored to various groups/organizations hosting events in or generally traveling to Arlington- Conduct regular website maintenance including the addition of local events to our online events page, the creation of new local business listings, ensuring hotel deals are promoted, and routine audits for information accuracy- Gather assets for use in promotional content (which includes working with influencers, finding UGC, working with local partners, etc.)- Assist the rest of the ACVS team with occasional site visits, client meetings, slide deck creation, profile sheet graphic design work, and other duties as assigned

Charles J Colgan Sr. High School

Advanced studies diploma

Virginia Commonwealth University

B.S. in Urban and Regional Studies with a minor in Psychology