Ivy Yankovskiy
Nyc Office Monitor Project @SAP
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WORK HISTORY
Nyc Office Monitor Project @SAP
EDUCATION
Johnson & Wales University
Master of Business Administration (MBA)
SKILLS
ABOUT IVY YANKOVSKIY
Marketing operations is my jam.I’ve worked in B2B and B2C marketing for 7+ years in companies spanning startups to global corporations. My passion is creating efficient workflows using data and technology to bring about positive change. This passion has led me to work within the whole marketing lifecycle and then some: Marketing automation + email campaigns | Product marketing | Google Analytics + Tag Manager |Copywriting | Social Media | Front and back-end website work | CRM Management | Paid digital ads |Salesforce lead flow + integration | Coding | QA | Events/Conferences | Project Management | A/B Tests | Why I love marketing operations-The secret sauce of psychology, culture, strategy, data, and creativity-Using data to shape strategy-The rewarding feeling seeing improved systems, processes, campaigns, and products in the wild-Identifying the root cause of a problem while being open-minded to alternate solutions-Getting a bird\'s-eye view of an organization by working with different teams-Learning something new every day and growing from challengesSystems + Tech:Marketo | Mailchimp | Salesforce | Hubspot | Hootsuite | Google Analytics Suite | Pardot | SmartRecruiters | Metabase | Wordpress | Tealium | Ektron, Ofbiz, Bertie CMS | FTPs | Jira | YouTrack | Narvar | Yotpo | Optimizely | Test.io | SAP Business Objects | Agile
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