Ivy Buonanduci

Public Relations Director @90.1 Wruv Fm Burlington

Public Relations Director (04/2024 - Present)- Maintains client communications and builds relationships with community members, brands, and businesses- Writes creative, strategic copy for social media, press releases, and newsletters- Oversees the creation of brand identity guidelines for all social and written communications- Coordinates interviews and giveaways in line with our target audiences, collaborating with community partners- Built and continuously updates the station media list for underwriting, promotional, and collaborative purposes- Organizes station materials, such as Public Service Announcements, with attention to detail and accessibility in mind- Manages station event calendar and archival organization of 70+ years of station historical media assets- Designs posters and other materials for station events and promotionsExposure Program Coordinator (04/2024 - 04/2025)- Learned hands-on audio technical and interview skills- Planned live station events with talent, vendors, and technical crews- Managed social media, monitoring analytics, resulting in increased following and profile engagement