Ivan Alaimo
Digital Marketing Manager @ETS EMEA
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WORK HISTORY
Digital Marketing Manager @ETS EMEA
Paris, FR
EDUCATION
KEDGE Business School
Master's degree, Business, Management, Marketing, and Related Support Services
SKILLS
ABOUT IVAN ALAIMO
With several years of experience in digital marketing, I have built strong hands-on expertise in performance management, digital project leadership (website redesigns, analytics implementation, customer journey optimization), and data-driven analysis. These experiences have allowed me to develop a holistic understanding of business challenges — from strategic planning to operational execution. With a data-driven and analytical mindset, I have managed large-scale acquisition budgets in B2C and international environments, consistently focusing on profitability and performance optimization. Proficient in key digital marketing tools (Google Ads, Analytics, Search Console, CRM, tracking & attribution), I am committed to measuring and improving impact at every stage. Curious, proactive, and results-oriented, I believe in a collaborative and agile approach, where leadership means bringing people together around clear goals. I value creativity and innovation, leveraging a strong test & learn culture to drive digital transformation and continuous improvement. Today, I aim to bring this experience to dynamic and forward-thinking environments where digital marketing is a strategic growth driver, and where data, technology, and people work hand in hand to build sustainable success.
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