Ishaani Sindhwal
Product Marketing Manager @Xsolis
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WORK HISTORY
Product Marketing Manager @Xsolis
Led GTM strategy for AI-driven utilization management solutions, leveraging competitive analysis and targeted positioning for provider and payer workflows, influencing admission status and length-of-stay decisions across hospitals. Developed and delivered sales enablement materials (battlecards, demo videos, webinars, data sheets, pitch decks, FAQs, talk tracks) and marketing assets (product sheets, email campaigns, blogs, case studies, testimonials, events) to highlight value propositions and equip sales to close deals faster. Executed cross-functional launches for new AI models for our Dragonfly platform, aligning Product, Clinical, and Revenue teams on positioning and rollout strategy, supporting a $12M pipeline within 6 months post-launch. Conducted comprehensive market, customer and competitive research, identifying market trends, gaps and new customer segments, while calculating TAM and customer segmentation (buyer personas), enabling product positioning, messaging and inform product roadmap strategy Partnered cross-functionally with Product, Sales and Customer teams to analyze product usage and customer feedback, to optimize customer experience and supported adoption across health systems (increased upsell and renewals by 12% and contributing $400k in quarterly MRR growth)
EDUCATION
Purdue University
Master of Science - MS, Marketing (STEM)
DIT UNIVERSITY
Bachelor’s Degree, Computer Science engineering
SKILLS
ABOUT ISHAANI SINDHWAL
0→1 | Product Marketing | GTM Strategy | Positioning & Messaging | Enablement | Customer Insights | Storytelling That Drives AdoptionI’m a product marketer who thrives at the intersection of data, storytelling, and customer obsession. From launching new products to refining positioning and scaling GTM, I bring structure to ambiguity and momentum to teams. With a background in analytics and a brain wired for narrative, I turn market signals into strategies that drive adoption, revenue, and real impact.Fun Fact: I love hiking and have a few good stories to tell about the experiences!Let’s connect!
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