Isabele Marques
Marketing Manager @Intellifi
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WORK HISTORY
Marketing Manager @Intellifi
Toronto, ON, CA
Lead and execute Intellifi\'s marketing strategy- Develop and implement social media campaigns for LinkedIn that resulted in a 257% increase in follower numbers YoY- Manage our website by regularly updating its content for SEO- Create branded sales pitch decks, sales collateral, and key documents- Research and negotiate our participation in industry events; secure and design booths, and order swag- Work closely with third-party vendors and industry partners to identify opportunities for external marketing initiatives- Draft internal communications and organize events as part of Intellifi\'s social committee.
EDUCATION
Northwestern University
Certificate, Sports Marketing
ESPM
Bachelor's degree, Major in Advertising and Marketing
BrainStation
UX Design
IBT College
Business Management and Entrepreneurship Diploma, Entrepreneurial and Small Business Operations
ILAC International College
Service Excellence for Business, Customer Service
BrainStation
UI Design
SKILLS
ABOUT ISABELE MARQUES
I’m a marketer who loves turning ideas into things people actually care about. With 8+ years of experience across B2B and B2C industries, I’ve led campaigns, driven digital growth, and managed brand storytelling and content — all powered by curiosity, creativity, and (a lot of) caffeine.At Intellifi, I built the marketing function from scratch, developing scalable strategies that grew website traffic by 30% and LinkedIn followers by 60%. Before that, at Hays, I led sponsorships, employer branding, and internal engagement initiatives that earned me the Hays Americas Marketing Excellence Award.Outside of corporate life, I discovered a passion for teaching as a Marketing Instructor at ILAC International College, where I help future marketers think creatively and strategically in the fast-paced world of social media.I’m the kind of person who raises their hand to help, thrives on collaboration, and believes the best marketing connects people — not just brands. Always learning, always creating, and always up for a challenge that makes an impact (and hopefully makes people smile, too).
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