Irfan Sheharani

WORK HISTORY

EDUCATION

ABOUT IRFAN SHEHARANI

Passionate Product Management Professional with a proven track record in driving successful advertising campaigns and delivering exceptional results. Experienced in optimizing ad performance, enhancing user experience, and leveraging data-driven insights to achieve business objectives. Skilled in advertisement operations, A/B testing, and implementing tracking solutions for improved campaign optimization. As an Associate Lead-Product, I led cross-functional teams to revamp websites, develop e-commerce applications, and streamline payment processes, resulting in increased lead generation, enhanced user satisfaction, and improved operational efficiency. During my internship at Doubtnut, I utilized agile methodologies to optimize in-app search functionality, improved discoverability of relevant content, and increased user engagement. Leveraging user feedback and data analysis, I implemented strategic solutions to address pain points and enhance the overall user experience. I thrive on solving complex problems, collaborating with stakeholders, and delivering innovative solutions in fast-paced environments. With a deep understanding of digital marketing trends and expertise in Meta, Google, AR Ads, and competitor research, I am dedicated to driving growth and achieving business success.