Inam Wani

Senior Business Analyst @Fortinet

Bengaluru, IN

A results-oriented Business Analyst with a proven track record in optimizing marketing strategies through data-driven insights. Joining the corporate marketing team, I am passionate about enhancing demand generation and website performance. My qualifications include a history of extracting valuable insights from data, leading to informed decision-making and elevated conversion rates.Key Competencies:Strategic Reporting: Proficient in developing and curating impactful dashboards and reports, effectively communicating critical KPIs to stakeholders and management. Continuous measurement of marketing efforts ensures agile decision-making.Automation Vision: Recognizing the power of efficiency, I identify and implement areas for report automation, enabling business stakeholders to access real-time insights seamlessly.Stakeholder Collaboration: I excel in engaging with diverse stakeholders and partners to gather comprehensive business requirements, ensuring precise reporting that resonates with the core objectives.Ad Hoc Analysis: Through detailed ad hoc analyses, I uncover hidden optimization opportunities within the marketing landscape, providing actionable recommendations that drive engagement and enhance conversions.Analytical Troubleshooting: Proficient in addressing analytics reporting challenges and resolving bugs, ensuring a smooth flow of data and accurate reporting.Advanced Analysis: My proactive approach includes identifying tracking enhancements that amplify reporting capabilities, facilitating deeper insights and advanced analytical techniques.Cross-Functional Support: I provide invaluable support to cross-functional teams and global partners, leveraging data maintenance, mining, and integration to fuel strategic decision-making.Industry Awareness: Staying updated with industry trends, best practices, and evolving analytics landscapes ensures our strategies remain innovative and effective, contributing to sustained success

Islamic University of Science & Technology, Pulwama

Bachelor of Technology (B.Tech.)

Dayananda Sagar Institutions

Masters in Engineering