H Paul Johnson

Marketing & Communications Director @Harmony Labs

San Francisco, CA, US
EMAILS
p•••@harmonylabs.org
MOBILE NUMBERS
+14•••••••91

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WORK HISTORY

Jan 2018 — Present

Marketing & Communications Director @Harmony Labs

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Currently lead all marketing and communication efforts for a media research studio including: rebrand/brand strategy; network growth & engagement; content & campaign development; digital outreach; business and funder development support; and new product development (ie. website and research products). Key accomplishments: • Led development and launch of org’s flagship tool, The Narrative Observatory• Successful deployment of new value props, funding pitches, concept papers, and innovative new research outputs leading to a doubling of funding during tenure • Revamp of email, blog, podcast and event program leading to 60% increase in engagement rates; currently developing podcast to expand upon multi-channel, network-building marketing program• Development of impact strategies for dozens digital artists,media makers, and startups participating in accelerator program• Increased coverage of Harmony\'s work by tier-one press

EDUCATION

N/A

Cal Poly Humboldt

Bachelor of Arts - BA, English

SKILLS

SqlAnalyticsFacebookAdobe Test & TargetCrystal ReportsSalesforce.comAffiliate MarketingMarketingMicrosoft ExcelFacebook InsightsNew Business DevelopmentSalesEmail MarketingDirect MarketingOnline MarketingMysqlStrategyE-CommerceDirect MailAdobe Site CatalystPpcContent StrategyMarketing StrategyFire EatingOnline AdvertisingGoogle AdwordsGoogle AnalyticsMicrosoft Bi Suite

ABOUT H PAUL JOHNSON

Experienced full stack marketing pro with a data-driven approach and a long history of…

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