Homa Milani
Head of Marketing and Business Development @Sternmed Gmbh
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WORK HISTORY
Head of Marketing and Business Development @Sternmed Gmbh
Ravensburg, DE
Proven track record in building brands from startup to scale, expanding global distributor networks across 75 countries, and driving sustainable revenue growth in EMEA, LATAM and emerging markets.Expert in go-to-market strategy, product marketing, UNGM tenders, brand positioning, CRM/ERP implementation, and cross-functional leadership in highly regulated environments. Strong ability to align marketing, sales, clinical, and regulatory teams to maximize commercial impact.Worked in three countries for three companies, with long-term tenures of around ten years in each.
EDUCATION
سازمان مدیریت صنعتی | Industrial Management Institute
Master of Business Administration - MBA, Business Strategy
Sharif University of Technology
Bachelor of Engineering, Industrial Engineering
University of Atlanta
Doctor of Philosophy - PhD, Business Administration- DBA
Atlanta University Center Consortium
Doctor of Philosophy, Business Administration and Management, General
ABOUT HOMA MILANI
My professional career began in Industrial Engineering, where I developed a strong foundation in process optimization, project planning, and operational efficiency. This engineering mindset has remained central to my approach, enabling me to structure, plan, and execute complex projects with a strong focus on performance. I expanded my expertise through an MBA and later a PhD in Business Strategy. This combination of engineering discipline and strategic insight, together with my experience of living and working in three different countries, allows me to effectively bridge product design, manufacturing, marketing, and corporate strategy, while fostering a cross-cultural mindset that integrates both Eastern and Western perspectives. Leveraging this integrated approach and more than 15 years of international leadership experience, I drive sustainable business growth and structured market expansion across Asia, EMEA, LATAM, and emerging healthcare markets. My Industrial Engineering background enables me not only to identify opportunities, but also to translate strategy into actionable execution plans, optimize resource allocation, and ensure efficient implementation across diverse markets. My passion is to enhance quality of life by ensuring access to reliable medical technologies and transferring knowledge to local markets through structured, scalable, and sustainable training solutions.CORE COMPETENCIESGrowth LeadershipRevenue and market expansion strategyDistributor & partner network development (B2B)Lead management and MQL-to-SQL conversionPublic tenders (UNGM)Marketing & Go-to-MarketBrand strategy & corporate identityProduct marketing & launchesDemand generation & multi-channel campaignsExhibition & trade fair strategySystems & PerformanceCRM implementation (Navision ERP)Customer database & marketing automationKPI tracking & performance managementCost ControlLeadershipMulticultural & cross-functional team leadershipInternational stakeholder management
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