Helen Sun
Director, Digital Marketing Analytics @adidas
Los Angeles, CA, US
EMAILS
h••••••••@adidas.com
MOBILE NUMBERS
+91 *********19
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WORK HISTORY
Nov 2020 — Present
Director, Digital Marketing Analytics @adidas
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Seasoned leader with extensive experiences on analytics, personalization and customer marketing
SKILLS
Programmatic PersonalizationRetail & Online MerchandisingCustomer TargetingData-Driven MarketingCross-Functional Team LeadershipData AnalysisCustomer Segmentation StrategyProject ManagementCustomer Journey MarketingE-CommerceTargeted MarketingWebsite OptimizationDigital MarketingCross Channel MarketingWeb AnalyticsA/B TestingCrmDatabase MarketingProduct ManagementBusiness AnalysisBehavioral TargetingCustomer Intelligence ResearchSingle Customer ViewStatistical ModelingVendor Management
ABOUT HELEN SUN
10+ years of rich experience on Data-driven Customer-focused Marketing. Lead Customer…
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