Heather Eckhardt
National Vice President of Business Development @Oa Defense
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WORK HISTORY
National Vice President of Business Development @Oa Defense
Robbins, NC, US
I lead business development strategy and execution across the dealer, distributor, and partner ecosystem. I build scalable dealer programs, tighten commercial standards, and drive revenue through disciplined account management, field activity, and clear pricing and policy frameworks.Key focus areas include dealer network growth, buy group strategy, distribution alignment, MAP and channel compliance, product launch support, and internal operating rhythm across the BD team. I work cross-functionally with sales ops, marketing, and leadership to turn demand into repeatable growth.
EDUCATION
American Public University System
Business Administration and Management, General
Northern Virginia Community College
Communication
ABOUT HEATHER ECKHARDT
I’m a business development and marketing executive with a proven track record of taking premium, highly regulated products from niche to national scale. I specialize in building dealer and distributor networks, creating experiential marketing programs that drive direct consumer conversion, and launching products with precision.Over the past decade, I’ve led growth strategies for premium manufacturers, managed multi-state business development teams, and executed high-impact events that move the needle on revenue and brand equity. I’m at my best when bridging the gap between executive strategy and hands-on execution — aligning sales, marketing, and channel partners to deliver measurable results.Key strengths include channel strategy, partner activation, experiential marketing, and go-to-market execution for complex or regulated products. I thrive in environments where premium positioning, compliance, and customer experience all have to work together to win market share.
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