Harshita Agarwal
Senior Marketing Executive @Surveyvista
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WORK HISTORY
Senior Marketing Executive @Surveyvista
As the first marketing hire, I’ve had the exciting opportunity to build and execute our marketing strategies from the ground up. My key areas of focus include- GTM Marketing: Boosting SurveyVista’s credibility on platforms like AppExchange, G2, Capterra, GetApp, and TrustRadius- Content Creation: From blogs to white papers and eBooks - I’ve written it all- Event Marketing: Planning, promoting, and executing monthly customer webinars to drive engagement- Social Media: Managing LinkedIn and X with a focus on thought leadership, engagement, and reach- Customer Advocacy: Gathering reviews, testimonials, and case studies to highlight SurveyVista’s impact- Analytics: Tracking campaign performance to optimize strategies for better reach and conversions.
EDUCATION
Institute of Management, Nirma University
Master of Business Administration - MBA, MBA
Delhi University
B.A. (hons) Journalism
ABOUT HARSHITA AGARWAL
I started out curious about how ideas turn into demand, and stayed for the challenge of…
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