Hannah Tosse

Social Media Marketing @Biola University

Los Angeles, CA, US

Granted access to a $1 million budget to strategize and implement new content engagement for recruitment and enrollment revenue to increase awareness through viral digital enrollment and drive outreach for the School of Science, Technology, and Health-Collaborating with Associate Dean of Technology and the Biola Admissions Team Marketing Team to create high-production value content for digital influence channels: Instagram, TikTok, Youtube, etc-Leveraged predictive analytics, audience segmentation, cost per action, and internet trends to drive awareness and increase impressions data trails-Recruiting Social Media savvy student peers to create and manage content on social platforms per weekly message calendar.