Hallie Lofrisco
Media Planner @Moroch
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WORK HISTORY
Media Planner @Moroch
Dallas, TX, US
EDUCATION
The University of Texas at Austin
Bachelor of Science - BS, Advertising
ABOUT HALLIE LOFRISCO
I graduated from The University of Texas in three years with honors, with a B.S. in Advertising and a minor in Business. I successfully completed the Texas Media & Analytics program with two winning titles in student competitions for developing media plans and pitches.My coursework, two media internships, and two years of agency experience have honed my skills in media planning and activation through both client and agency lenses across various industries. I have demonstrated strengths in leadership, communication, and project dedication.I am a detail-oriented, organized professional with the ability to pick up new tasks and strategies daily. I excel in analytical and behavioral research, report building, media planning and buying, and providing fresh insights to teams.
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