Guilhem Parent-Oteiza
Vice President Global Marketing @Kilian Paris
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WORK HISTORY
Vice President Global Marketing @Kilian Paris
Paris, FR
CMO of KILIAN PARIS, working directly with Founder Kilian Hennessy.Leading growth strategy for the brand with a team of multi-cultural talents.Brand strategy. New product development. Portfolio managementContent. Global influence incl. creators management. 360 activation strategiesGeographical expansion
EDUCATION
Cardiff University / Prifysgol Caerdydd
BSCecon in Politics, Politics, Management
Bryn Mawr College
The Estee Lauder Companies at Bryn Mawr, Administration et gestion des affaires, général
Sciences Po Bordeaux
Master, Political Science and Government
ESSEC Business School
MBA, MBA
SKILLS
ABOUT GUILHEM PARENT-OTEIZA
Guilhem Parent-Oteiza is the Chief Marketing Officer (CMO) at Kilian Paris, the luxury fragrance house founded by Kilian Hennessy. Leading the brand’s strategy, he oversees brand positioning, product development, communications and go-to-market, balancing creativity with commercial impact. His approach blends respect for tradition with innovation, crafting experiences that resonate with today\'s consumers while staying true to Kilian Paris\' DNA. With over 15 years of experience in the luxury and beauty industries, Guilhem has worked with both established global leaders (LVMH, Moët Hennessy, Guerlain, Givenchy) and fast-growing, founder-led private-equity backed brands (Huda Beauty, Kayali). He has held roles at local, regional, and global levels, developing a comprehensive expertise in end-to-end brand management. A seasoned leader, Guilhem specializes in scaling niche brands and driving commercial growth.
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