Greta Serrin
Communications Manager @California Manufacturers & Technology Association Cmta
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WORK HISTORY
Communications Manager @California Manufacturers & Technology Association Cmta
Sacramento, CA, US
As the Communications Manager at CMTA, I work closely with every department of the organization, from membership to our government relations team, to amplify the manufacturing industry.
EDUCATION
University of Missouri-Columbia
Bachelor of Arts - BA
ABOUT GRETA SERRIN
Greta creates engaging and powerful content for the California Manufacturers & Technology Association to expand the nonprofit association\'s reach in the manufacturing sector and beyond. Her strategy heavily focuses on storytelling to elevate brand awareness while she works to change the narrative of the manufacturing industry. After spending years in journalism at various television stations across the country, including NBC affiliate KCRA 3 News in Sacramento, Greta knows how to get news crews to cover your stories and the importance of relationships with reporters in your community. Greta knows how to start a two-way conversation between the community and an organization, which includes how to execute a successful social and communications strategy to achieve long-lasting engagement. Social media is an incredibly valuable tool that allows brands to directly engage and educate audiences across the globe. Greta knows how to get people to say:\"I learned it from social media.\" And that\'s the goal of educating more Californians about the state\'s manufacturing industry.#MakingCA
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