Greg Baker
Business Development Manager @4ways
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WORK HISTORY
Business Development Manager @4ways
Drive regional sales growth across NHS and private imaging providers, achieving annual targets through strategic account management and new business development.Build and maintain senior-level relationships within NHS Trusts, radiology departments, and private providers to identify and secure teleradiology service opportunities.Lead full sales cycle — from prospecting and bid support to service implementation — across CT, MRI, X-ray, out-of-hours, and sub-specialty reporting services.Collaborate cross-functionally with Operations, IT, Clinical, and Quality teams to ensure high-quality service delivery, issue resolution, and continuous improvement.Develop tailored pricing proposals, SLAs, and data-sharing agreements aligned with NHS procurement frameworks.Support tender submissions, coordinate presentations, and represent 4ways at regional and national healthcare exhibitions.Monitor client performance data, implement corrective actions, and proactively identify growth or cross-sell opportunities.Contribute to strategic planning for regional market expansion, service innovation, and partnership development.
EDUCATION
Canterbury Christ Church University
Bachelor of Science (B.Sc.)
SKILLS
ABOUT GREG BAKER
Experienced Product and Sales Specialist | Healthcare Industry Expert With over 20…
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