Graham Wright
Marketing Director (Interim) @Hr Consultants Ltd
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WORK HISTORY
Marketing Director (Interim) @Hr Consultants Ltd
Responsible for the marketing and communications of the HR Consultants profile including brand development, web site traffic growth, SEO, web site UI and creation of new digital channels. • Developed brand strategy and Marketing planning.• Web Redesign• Lead Generation• Content Marketing • SEO• Partner Relations
EDUCATION
The University of Manchester
B.Sc, Management Science
Maricourt High School
High School
SKILLS
ABOUT GRAHAM WRIGHT
As a highly effective commercial and marketing leader in the telecoms and IT space I have run businesses and managed B2B campaigns targeting corporate, enterprise and SMBs. I have undertaken roles in marketing including product marketing, communications, marketing operations, customer insight, partner marketing and account based marketing and held positions from CEO to VP and Director while working with the world’s leading brands. Recently I have been working on building awareness and influence for the companies, partners and solutions I have represented. My focus is always trained on delivery so I pay close attention to marketing analytics and return on investment. As a result I am familiar with the use of CRM and lead management / marketing automation tools such as Salesforece.com and Eloqua.I have managed countless campaigns and numerous product launches and presided over events at local, regional and international levels. My integrated marketing approach targets specific stakeholders and influences so I am well versed in conference speaking, providing content to analysts and interviewing with the press. I have extensive sales enablement and account based marketing experience, delivering content, sales training and tools to sales teams and those of our alliance partners.I have led many solution launches for new and innovative solutions in some of the most competitive markets in IT and Telecoms including hardware, software and services from: Cloud, Data Centres, and Service Delivery to PCs, Servers and base stations to full mobile networks. Often these solutions were delivered through alliances and channels where I have partnered with HP, SAP, Alcatel-Lucent, Accenture, ISPs, dealers and distributors.
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