Jessie Gibson
Performance Marketing Manager @Nexford University
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WORK HISTORY
Performance Marketing Manager @Nexford University
EDUCATION
Arizona State University
Bachelor of Science (BS), Business Marketing
EBS Universität für Wirtschaft und Recht
Semester Abroad, International Business
SKILLS
ABOUT JESSIE GIBSON
Experienced marketing professional with 10 years of experience driving results. I have expertise in full-funnel growth marketing in both B2B and B2C environments, across industries including e-commerce, tourism, higher ed, edtech, and cybersecurity. My current focus is on multi-channel campaign management, demand generation, and website optimization, driving high-quality leads, 30%+ lift in conversion rates, and 50%+ YOY lead generation growth.I am an extremely resourceful, curious, and outgoing individual. I thrive working in a collaborative space.
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