Garret Shimko
Public Relations Strategist @Pechanga Resort Casino
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WORK HISTORY
Public Relations Strategist @Pechanga Resort Casino
Temecula, CA, US
Lead comprehensive media relations efforts, building relationships with journalists, reporters, and influencers across print, digital, and broadcast outlets.Develop press releases, pitches, and brand messaging to reinforce Pechanga’s reputation as a premier hospitality destination.Plan and deliver on-camera content for live TV, recorded segments, commercials, and social media channels to drive engagement.Collaborate with eight internal departments to align strategic outreach with business objectives and event initiatives.Execute digital campaigns with over 100 influencers, increasing event exposure and driving a 20% boost in ticket sales.Monitor trends and competitor activity to refine PR strategies and maintain brand leadership in the media landscape.
EDUCATION
California State University-San Bernardino
Bachelor’s Degree
ABOUT GARRET SHIMKO
Avid hiker, shoe collector, and joke teller turned Communications and Public Relations…
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