Gaby Rice
Lifecycle Marketing Manager @Dooly
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WORK HISTORY
Lifecycle Marketing Manager @Dooly
EDUCATION
British Columbia Institute of Technology
Diploma of Technology, Marketing Management- Tourism Option
Product Marketing Alliance
Certificate, Product Marketing
BCIT School of Business + Media
Bachelor of Business Administration (B.B.A.)
BCIT School of Business + Media
Statement of Completion, Social Media and Digital Marketing
ABOUT GABY RICE
Marketing strategy is my passion and getting things done is my specialty. I combine strategic thinking with effective, on-the-ground execution. In other words, I can take any project and turn it into a success. I’ve spent the past 6+ years in demand generation focusing on strategic planning across the funnel and working cross-functionally with Sales, CS, Product, and Data teams. I have experience in B2B demand generation, content strategy management, multi-channel campaign strategy, go-to-market planning and execution. In my current role at Dooly, I manage the entire funnel with the goal of driving pipeline revenue. I execute cross-functional, multi-channel demand generation programs from conceptualization to retrospective, release products, and support CS and Sales with expansion and retention opportunities. My next career goal is to become an outstanding people leader. I want to inspire and manage high-performing teams and lead complex marketing strategy. Beyond that, I hope to build a world that is inclusive, diverse, and equitable for everyone and bring opportunities for industry disruption and dynamic conversations to the forefront. Seen as reliable, entrepreneurial-minded, and a tenacious problem solver, I thoroughly enjoy creating awesome work with incredible people.
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