Gabriela Esmeralda Latta
Event Planner @Education Week
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WORK HISTORY
Event Planner @Education Week
Bethesda, MD, US
Planned and managed large-scale virtual and hybrid events for education professionals, including webinars and job fairs with participants.• Scouted event locations, managed contracts, and tracked budgets, while also creating custom networking opportunities for sponsors.• Consistently brought in over $1 million in revenue annually.
EDUCATION
Kalamazoo College
Art History and English, Media Concentration
Carnegie Mellon University - Heinz College of Information Systems and Public Policy
Masters, Arts, Entertainment, and Media Management
ABOUT GABRIELA ESMERALDA LATTA
Gabby Latta is a dedicated arts advocate with a Master of Arts Management from Carnegie Mellon University, focused on making the arts more accessible through community engagement, education, and funding. A first-generation college graduate with a Bachelor\'s degree from Kalamazoo College in Art History and English (Journalism Track), Gabby has experience in marketing consulting, digital strategy, and arts management. Currently at Grapeseed Media, she excels in developing media plans, guiding engaging intro calls, and smoothly bringing new leads through the sales funnel, while optimizing advertising strategies. Her career highlights include roles at the Mattress Factory and The Andy Warhol Museum, where she fostered community connections and developed digital strategies. Gabby\'s diverse background and passion for cultural celebration drive her mission to connect art organizations with their communities.
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