Katie Freitas
Senior Growth Marketing Manager @HSO
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WORK HISTORY
Senior Growth Marketing Manager @HSO
EDUCATION
Nazareth University
Bachelor of Arts (B.A.), Communications and Rhetoric
Nazareth University
Master's Degree, Integrated Marketing Communications
ABOUT KATIE FREITAS
I’m a Growth Marketer who builds cross‑industry demand strategies that connect the dots between audience insight, compelling stories, and measurable business impact.My work sits at the intersection of brand, digital, and revenue marketing — helping professional services and technology organizations translate their value into campaigns, events, and content that convert.Today, I lead growth marketing across industries at HSO, where I build go‑to‑market plays, launch integrated campaigns, drive event strategy, and elevate brand presence across the Microsoft ecosystem. Whether it’s shaping narrative, optimizing digital experiences, or orchestrating cross‑functional activation, I focus on strategies that move the needle.What I’m great at- Turning ambiguous marketing challenges into structured GTM plans- Building event‑driven momentum - Making data‑backed decisions to accelerate pipelines- Creating content that sparks conversation & positions brands as leaders- Connecting teams, ideas & execution across departmentsAt the core, I believe growth happens where storytelling, innovation, and customer empathy meet. And I love helping organizations bring that to life.If you’re passionate about marketing, the Microsoft ecosystem, AI, or brand storytelling — let’s connect.
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