Frederic Royanez

Trade Marketing Director @GBfoods

Paris, FR

EMAILS

[email protected]

MOBILE NUMBERS

+91 *********19

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WORK HISTORY

Mar 2020 — Present

Trade Marketing Director @GBfoods

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Paris, FR

Comité de Direction

EDUCATION

1995 — 1996

ESSEC Business School

MASTERE

SKILLS

Shopper MarketingCustomer InsightCategorizationStratégie MarketingSales ManagementRetailNegotiationCategory ManagementFmcgManagementTeam ManagementMerchandisingMarket ResearchStratégie Commerciale

ABOUT FREDERIC ROYANEZ

Juin 16 - Avril 2017 PepsiCo France - Shopper insight manager Sept 14 - juin 2016 PepsiCo France – Chef de groupe Category Manager Sept 11 - Sept 14 PepsiCo France – Key Account Manager Carrefour / Dia / Système U Mars 10 – Août 11 PepsiCo France – Chef de groupe Category Manager Nov. 06 – Fev. 10 PepsiCo France – Category Manager Senior Mars 05 – Oct. 06 St Hubert – Groupe UNIQ - Category Manager Senior Juin 00 – Fév. 05 – Groupe Carrefour - Responsable marketing PGC/ Non Al Fév. 99 – Mai 00 Prodim – Groupe Promodès - Category Manager Epicerie salée enseignes Shopi, 8 à Huit, Proxi & Corsaire Specialties: Category management, négociation, management, panel, expertise shoppers, merchandising, promotion & gestion de projets.

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