Franthoni Weinum

Head of Google Ads @Carbon Box Media

US

In May 2022, I joined Carbon Box Media. At the time, the agency was a year old, primarily providing Meta Ads services to brands.Knowing how to run both Meta and Google Ads allowed me to work on my first few clients. Fast forward a few months, and we started getting more clients requesting that we run both platforms in tandem.That’s when I had the idea to specialize in Google Ads and create the Google Ads Department within the agency.After creating the department, it was time to start signing clients. During the first year, we: • Grew to 10 active clients • Achieved an 80% retention rate • Worked with international brands (France, Germany, UK, LATAM, Asia) • Spent $500k+ in ad spend • Generated $5M+ in revenueFast forward 2 years later: • Over $40 million spent on Google • Average Return of 8.79 • Scaled 15+ brands to 7-8 Million ARR (Just through Google) • Managing a team of 3 • Proven YouTube Ads strategy that actually grows brand\'s profits

Lycee Schoelcher

BTS MUC