Flo Thomas
Creative Marketing Manager @Adaptavist
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WORK HISTORY
Creative Marketing Manager @Adaptavist
London, GB
Lead the full development of the Upscale brand identity including logo, colour palette, typography, illustration style, web design, merchandise, and motion guidelinesCreate and evolve visual identities for multiple digital products, including launch visuals, GTM campaigns, and product update communicationsDevelop and maintain a suite of reusable brand assets including over 200 illustrations, 60+ sales enablement collateral pieces, and 50+ branded videosProduce a wide range of marketing and comms materials including app marketplace graphics, logos, social campaigns, paid media, email templates, case studies, eBooks, and infographicsDesign event collateral such as banners, merchandise, presentations, and demos to maximise brand impact and recognitionDevelop and deliver video content including how-to, demo, and promotional assets to support product launches and sales enablementDirect creative strategy across campaigns, collaborating with marketing, product, and leadership teams to ensure consistent brand storytellingRun ideation workshops and cross-functional brainstorms to generate innovative, high-impact creative solutions
EDUCATION
University of Lincoln
Bachelor's Degree
Bungay High School Sixth Form
A-levels
Bungay High School
GCSE's
SKILLS
ABOUT FLO THOMAS
First Class BA Honours Degree specialising in Design and Visual Communications. 11 years experience in design as Editorial Designer, Graphic Designer, Production Manager, Creative Marketing Manager and Business Owner.
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