Fiona Martin-Muir

Director of Ecommerce @B, Halfmoon

Vancouver, BC, CA
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+91 *********19

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WORK HISTORY

Oct 2024 — Present

Director of Ecommerce @B, Halfmoon

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Vancouver, BC, CA

EDUCATION

2013 — 2013

University of Creative Arts Farnham

Advertising & Brand Communication, Advertising and Brand Communication

2010 — 2014

The Wilson School of Design at Kwantlen Polytechnic University

Bachelor of Design, Graphic Design for Marketing

SKILLS

Digital StrategyIntegrated MarketingSocial Media MarketingSocial NetworkingSalesE-CommerceMarketing ManagementCreative DirectionSEO CopywritingOnline AdvertisingMedia BuyingSocial MediaCorporate BrandingEmail MarketingMarketing StrategyCopywritingGraphic DesignWordpressAdobe PhotoshopLogo DesignLeadershipBrand DevelopmentDigital MarketingUser ExperienceAdobe Creative SuiteDirect MarketingAdvertisingSponsorshipGoogle AnalyticsMarketingFacebookMarketing CommunicationsSemSearch Engine Optimization (SEO)Public SpeakingMedia PlanningCustomer ServiceLead GenerationEvent ManagementMarketing Research

ABOUT FIONA MARTIN-MUIR

Please note I am on maternity leave as of 12/2025. With 10 years of experience in building and scaling e-commerce brands, I am passionate about driving growth through data-driven digital marketing strategies. I specialize in creating impactful customer journeys, optimizing online presence, and leveraging emerging technologies to deliver measurable results. I thrive in dynamic environments, leveraging my strategic mindset and hands-on approach to empower brands to reach their full potential, with a personal focus on health/wellness verticals.

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Fiona Martin-Muir — Director of Ecommerce at B, Halfmoon in Vancouver, BC, CA | Unifers