Fiona Kettle

Senior Growth Executive @Sleeping Giant Media

Folkestone, GB

As Senior Growth Executive, I link together SGM\'s commercial and marketing activity to drive business growth. I support sales processes through collateral creation, lead nurturing, and building relationships with Marketing Leaders across various industries. With a particular focus on lead generation and nurturing through strategic content and personalised outreach, I also assist in coordinating events and follow-up activities to maximise prospect engagement, and analysing data on prospective clients to optimise ROI on lead investments. I\'m responsible for maintaining brand consistency as an internal ambassador whilst creating bespoke insights for key prospects within fast-moving timeframes.

Canterbury Christ Church University

PGCE

California State University, Long Beach

Direct Exchange

University of Kent

Msc International Business and Management