Filippo Toffolon
Brand Manager @Sistema Project Italia Commercial Dishwashers For Restaurant And Catering Industry
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WORK HISTORY
Brand Manager @Sistema Project Italia Commercial Dishwashers For Restaurant And Catering Industry
Brand Manager at Sistema Project Italia, the innovative company specializing in the professional washing sector that manufactures industrial dishwashers made in Italy, for the catering and restaurant industry. Specifically, my responsibilities include:Developing SEO strategies for positioning in SERPs on the company’s website, targeting the most relevant search intents within the market nicheConducting competitor activity analysisEnsuring that all activities adhere to the company’s brand identityCreating storyboards for videos and YouTube SEODeveloping the Marketing PlanManaging the company’s Blogs and Social MediaHandling new foreign clients
EDUCATION
24ORE Business School
Master in Digital Customer Experience
Stogea
Master in Logistics
Fondazione Cuoa
International Business
Fondazione Cuoa
Postgraduate course in IT management of the Supply Chain
Irecoop
Webmaster
Technical Institute
Electronics
Europa Cube Innovation Business School
Social Media & Digital Marketing
University of Padova
Biotechnology
Melbourne Language Center
Advanced English
SKILLS
ABOUT FILIPPO TOFFOLON
WHAT I DO In addition to being a Digital Strategies Manager and SEO specialist for the company i\'m working for, I passionately help clients: companies, professionals and managers, to communicate their brands, products and services to the market in a strategic way. HOW I DO IT I analyse: reference market and competition I build an online strategy to improve Brand Reputation and Lead Generation I design the new website working as a Project Leader alongside the Client I follow the development of the SEO-friendly Web Platform alongside the developer I develop SEO-Oriented content and editorial projects I use Social Media as a Strategic Communication Tool I plan Advertising Campaigns on Social Media and Google I use Direct Email Marketing to build mailing lists of potential customers I build an effective Linkedin profile, both private and corporate I use Linkedin strategically as a business and communication tool WHO I WORK WITH With the Company where i spend most of the time as Marketing and Communication Manager, specializing in Digital Strategies With Micro Companies and Start Ups, formed even by a single person, that start from scratch in the construction of their Brands with Small and medium sized companies that need to grow their brands, raise the quality of communication and increase the number of their customers HOW TO CONTACT ME Request my connection on LinkedIn Write to me at: f••••••••@gmail.com KEY WORDS The keywords that best identify what I do are:#Marketing & Communication #CustomerExperience #ContentMarketing #EmailMarketing #SocialMedia #Branding #WebSite #Strategy #Seo
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