Fernando Islas
Marketing Manager @Per Se Social Corner
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WORK HISTORY
Marketing Manager @Per Se Social Corner
Vancouver, BC, CA
SEO & SEMCreating local SEO content for Ciclo Espresso, including optimized landing pages for different locations.Developing DoorDash promotion strategies, which likely involve optimizing descriptions and listings for better visibility.Managing Google reviews to enhance local SEO and online reputation.Creating optimized copy and tags for promotional reels (e.g, Friday night alcohol reel).Menu DesignReviewing and finalizing the PDF menu for special events at Acquafarina (likely similar work for Social Corner).Assisting with vectorizing logos and design elements for menus and branding materials.Content CreationCreating Instagram Story posts for promotions, such as New Year’s Eve bookings.Developing event-focused content, like posts for Yes Shef event participation.Producing a 15-second video segmented for event bookings.Planning reels and Instagram campaigns to boost engagement.Web Design & BrandingCollaborating on vectorizing logos and branding materials for Social Corner.Ensuring proper design measurements for printed materials like bags and cups.Reviewing website structure and content to align with branding.
EDUCATION
Greystone College
Diploma of Education, business management
Universidad de Guadalajara
Bachelor of Business Administration - BBA, International Business
Universidad de Guadalajara
Bachelor of Business Administration - BBA, International Business
University of Ottawa
Master of Digital Transformation and Innovation, Business, Management, Marketing, and Related Support Services
Google Creative Campus
Diploma of Education, Marketing
ABOUT FERNANDO ISLAS
I’m a Head of Marketing with strong experience in hospitality, restaurants, and…
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