Felicity Morley
Marketing Director - Consulting Uk & Ireland @RPS
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WORK HISTORY
Marketing Director - Consulting Uk & Ireland @RPS
Nottinghamshire, GB
Member of UK & Ireland Leadership Team; advise and collaborate to integrate marketing strategy with business goals- Shape, own and deliver segment marketing and communications strategy - Define and prioritise communication opportunities around key industry issues and thought leadership priorities- Shape and deliver campaign planning and delivery workflows, including designing campaign kick-off workshops and facilitating with senior leaders - Drive, monitor and report on return on investment / effectiveness of marketing campaigns, including implementing lead management processes to demonstrate revenue attribution - Active participation in global Marketing Leadership Team; share, advise and collaborate to deliver globally aligned programmes- Drive best practice and engagement within martech stack- People development, team management, workload and project allocation - Overall responsibility for brand management and corporate identity for the business segment (1500+ staff and 6 business units)
EDUCATION
University of Liverpool
Bachelor's Degree
ABOUT FELICITY MORLEY
An experienced marketing and communications leader, with b2b, professional services and agency experience. Proven expertise in leading a cross-functional marketing team, creating targeted campaigns, delivering lead generation and influencing high-value, complex sales.At RPS I lead the marketing and brand activity for our town planning, environmental, engineering and project management consulting businesses. A strong communicator and a pragmatic, big-picture thinker, I\'m able to think broadly, quickly understand priorities, join the dots and create compelling marketing campaigns.
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