Federica Zanoni

Junior Marketing Specialist @Nadella

Milano, IT

A marketing and events specialist, she has mainly dealt with communication aimed at increasing sales through specific activities such as online and offline campaigns and the organization and management of the company\'s participation in trade fairs and events around the world.Creative, adept at multi-tasking, pragmatic and determined, she has developed excellent problem-solving skills and excellent performance under pressure.Activities in charge:• Boosted brand awareness and drive engagement by organizing and executing effective marketing campaigns.• Coordinated team efforts on brand awareness, corporate storytelling, and brand manual development.• Managed newspaper selection and developed editorial plan and company contents.• Developed advertising campaigns and communication materials.• Implemented SEO strategies for improved website visibility in search engine results.• Coordinated trade shows and exhibitions, enhancing brand visibility amongst key demographics.• Generated new business opportunities through networking events.• Planned events and activations to enhance brand presence and customer engagement.• Developed creative event concepts, consistently enhancing attendee enjoyment and engagement.• Coordinated multiple events, ensuring smooth flow and successful execution.• Achieved increased guest satisfaction by attentively addressing their needs and concerns.• Arranged for necessary equipment, preparing venues for optimal event experience.• Conducted post-event evaluations to determine areas for improvement in future projects.

Università degli Studi di Milano

Laurea breve in Arti Figurative, Musica, Spettacolo e Moda

NABA _ Nuova Accademia di Belle Arti Milano

Laurea Magistrale LM