Anna Fagundes

Director, Publisher Development @PubMatic

San Francisco, CA, US
EMAILS
a••••••••@pubmatic.com
MOBILE NUMBERS
+15•••••••50

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WORK HISTORY

Aug 2023 — Present

Director, Publisher Development @PubMatic

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I drive publisher development at PubMatic, sourcing and scaling high-quality supply across web, mobile, and emerging formats, with a growing emphasis on GenAI and conversational AI environments.My work sits at the intersection of commercial strategy, product alignment, and partner growth. I identify and onboard new publishers, negotiate and structure agreements, and collaborate closely with Customer Success team post-launch to optimize performance and long-term value.Key focus areas- Acquire and develop premium supply, including GenAI and AI-driven platforms- Serve as a business development contact for partners exploring monetization in AI environments- Translate technical and product capabilities into clear commercial value for publishers- Lead negotiations, deal structuring, and partner onboarding- Collaborate cross-functionally with product, legal, engineering, operations, and marketing to launch and scale partnerships- Optimize performance after launch through data, feedback loops, and strategic planningI’m especially focused on helping the industry understand how GenAI supply is different from traditional web and app inventory and how to approach it thoughtfully, transparently, and at scale.

EDUCATION

N/A

Kubanskiy State University, Russia

Bachelor's and Master's, Linguistics

N/A

University of California, Berkeley

MBA Foundation Concentration Program

SKILLS

Product ManagementMobile MarketingSalesSemOnline AdvertisingManagementDigital StrategyDisplay AdvertisingOnline MarketingMobile AdvertisingWeb AnalyticsNew MediaBusiness DevelopmentDigital MarketingSEOProject ManagementDigital MediaMobile DevicesOmnitureEmail MarketingStrategic PartnershipsAdvertisingBusiness StrategyForecastingLead GenerationAccount ManagementStrategyE-CommerceProgram ManagementLeadershipTraining

ABOUT ANNA FAGUNDES

Successful deal handling, business development and partner management Effective communication & collaboration with stakeholders, including executive leadership Management of multi-million dollar budget: Proven ability to achieve & exceed goals in high-pressure environments Intellectually curious, driven, highly collaborative and passionate about mindful & productive team culture Presence, commanding attention and gaining authentic respect & agreement Multilingual (proficient in English and Russian; basic Greek and Spanish)

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