Eva Verderone
Creative Strategist @Best Friends
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WORK HISTORY
Creative Strategist @Best Friends
EDUCATION
Escuela Superior de Publicidad, Madrid
Laurea
Università degli Studi di Torino
Laurea
Liceo Classico M. D' Azeglio, Torino
1995
SKILLS
ABOUT EVA VERDERONE
I am an Anthropological Researcher and Strategic Planner. I love people and I love going out there on the field trying to understand social trends, people mindframes, insights and social fenomena by combining different part of me: cultural anthropologist, advertiser, writer and young woman. I create creative contents for people. I worked during the last eight years as Anthropological Researcher and Strategic Planner in Spain, Italy, France and UK for brands such as Nike, Jil Sander, Jaguar, Groupama, Lottomatica, Kinder Ferrero, Amplifon, La7, Illy Caffè, Motivi, Panorama, Istituto Scientifico San Raffaele, Kelloggs, Rodilla, Comunidad de Madrid, Ministerio de Sanidad y Consumo ES, GTS Group, Dalla Pietà Yachts, Jeckerson. Settori di competenza: Anthropological, Psychological and Symbolic Researcher: consumer insight, new product development, brand equity development, brand character development. Observer and passionate writer. Eager photojournalist and video maker. Unending reader.
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