Eva Zillmann
Creative Team Lead @Vanatari
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WORK HISTORY
Creative Team Lead @Vanatari
Berlin, DE
Leading the design strategy and creative execution for the Vegavero brand across packaging, e-commerce and digital environments› Translating the brand strategy into a cohesive visual direction and consistent brand experience› Contributing to the evolution of the brand beyondAmazon — shaping how it shows up in the world with clarity, relevance and emotional resonance› Managing and mentoring a team of five designers with a focus on collaboration, ownership and growth› Passionate about bringing purpose-driven supplement branding to life through thoughtful, clear and user-centered design
EDUCATION
Hochschule für Technik und Wirtschaft Dresden
Diplom Designer (FH), Industrie- und Produktdesign
ESB Mediencollege Dresden
Gestaltungstechnische Assistentin mit Schwerpunkt Grafik (Print), Grafikdesign
SKILLS
ABOUT EVA ZILLMANN
Where Creative Vision Meets Strategic Impact: I’m a Creative Director with 15 years of experience in building brands that think clearly, feel human, and grow with intent. My work lives at the intersection of brand strategy, visual systems, and emotionally intelligent storytelling.I combine concept-driven thinking with structured design logic translating strategic foundations into modular identities, adaptive content, and cross-functional toolkits without losing character.Whether shaping a global rebrand, building a personal leadership brand, or sketching out campaign ideas by hand, I guide teams from insight to execution.My experience spans industries where clarity is critical and connection is everything: health, food, finance/insurance, and beauty. Across all touchpoints (from slides to campaigns, from social to internal platforms) I create systems that scale and stories that resonate.At the core of every project lies the same belief: good design doesn’t just solve problems, it builds relationships. I lead with empathy, think in systems, and design for people.And when I draw (whether for a concept, a campaign, or a moment of stillness) it’s how I stay close to what matters: people, emotion, and the art of making ideas feel true—Always happy to connect over good ideas, thoughtful design, and meaningful creative leadership
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