Erin Ochnikowski
Brand Marketing Supervisor @Gs Global Resources, Inc
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WORK HISTORY
Brand Marketing Supervisor @Gs Global Resources, Inc
Milwaukee, WI, US
Create and execute overall marketing & digital strategy for GSGR & affiliate companies & maintain corporate branding standards across the boardMonitor website & email analytics to determine content effectiveness & craft marketing strategyManage website content, metadata, and keywords to regularly improve overall SEOLead GSGR in adopting e-commerce, managing EBC, product promotion, & overall strategyCreate paid media campaigns online that align with sales goalsManage editorial calendar & create content that aligns with sales objectivesDesign company literature including brochures, trade show materials, & advertisements Create multimedia collateral, including video, graphics, case studies, and moreLead sales/marketing team events including trade shows, seminars, and trainings
EDUCATION
University of Wisconsin-Milwaukee
Master of Business Administration - MBA
University of Missouri-Columbia
Journalism, Convergence Journalism
Northwestern University - Kellogg School of Management
Certificate, Digital Marketing Strategies
ABOUT ERIN OCHNIKOWSKI
Experienced marketing professional with a history of success in both media and business…
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