Erin McMillan
Head of Brand Marketing @Wisconsin Athletics
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WORK HISTORY
Head of Brand Marketing @Wisconsin Athletics
EDUCATION
University of Wisconsin-Madison
BBA, Marketing, Management & Supply Chain
University of Wisconsin-Madison
Master of Business Administration - MBA
Wisconsin School of Business
MBA, Brand and Product Management
ABOUT ERIN MCMILLAN
Classically-trained marketing & brand management executive with 15+ years of proven results. Truth Teller. Consumer Champion. Driven for Results. Collaborator.Highlights:* Creative, yet highly analytical, with strong business and financial acumen * Translates consumer need and behavior into effective marketing programs that drive results* Leads cross-functional teams, and agency-partners, around a common goal* Innovation leader, with experience taking an idea to execution with in-market success* Total P&L ownership for large brands and categories
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