Erika de Villa
Marketing Specialist @Agency X Company
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WORK HISTORY
Marketing Specialist @Agency X Company
Vancouver, BC, CA
Supporting the development and implementation of brand strategies through social media management, content creation, and digital campaigns to drive audience engagement and boost brand recognition. Created compelling copy and email marketing campaigns while maintaining a cohesive brand voice across all platforms while analyzing performance data to refine campaigns and ensure alignment with overarching client objectives.
EDUCATION
National University of Singapore
Business/Commerce, General
McMaster University
Bachelor of Commerce - BCom, Business/Commerce, General
ABOUT ERIKA DE VILLA
A McMaster Alumni with an Honours Bachelor of Commerce and a Minor in Innovation. Results-oriented marketer and high-speed critical thinker who also loves to travel. Previously the CMO of UofT startup, Campfiyr, a web platform and app that helps support the local community by swiping through virtual storefronts.
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