Ericka D.
Senior Product Marketing Manager @Chevin Fleet Solutions
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WORK HISTORY
Senior Product Marketing Manager @Chevin Fleet Solutions
GB
EDUCATION
MiniMBA
Mini MBA, Marketing
University of Hertfordshire
BA, English Language and Communications with Philosophy
Product Marketing Alliance
Product Marketing Advanced
University of Buckingham
MA, Security and Intelligence Studies
ABOUT ERICKA D.
Turning complex features into compelling stories that solve problems.I\'m a strategic and data-driven Product Marketing leader with a proven track record of launching and positioning complex B2B and B2C products across SaaS, automotive, and sustainability sectors. Recognised as a Top 100 Product Marketing Associate in 2024 & 2025, I specialise in go-to-market strategy, competitive intelligence, and cross-functional leadership. Whether it\'s increasing pipeline at TransUnion or launching the first electric vehicles at Vauxhall, I bring a passion for turning customer insight into commercial impact. I\'m excited and inspired when I can drive growth, innovation, and market leadership through intersecting the sweet spot between market, competitor and customer research.
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