Erica Gifford
Marketing and Communications Manager @Eurofins Transplant Genomics
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WORK HISTORY
Marketing and Communications Manager @Eurofins Transplant Genomics
Guide and develop cross functional teams toward increased communications Marketing Strategy redesign post RIF, with significant budget reduction, but a goal of increased lead generation Vendor relations, including contract management, negotiation of reduction of existing contracts, Project Management of multiple cross-functional teams, including: Patient billing, benefits verification, marketing D365 rollout, website redesign, and email address changeovers Global Event Management, including international events of varying sizes, from 500 to with booth design, vendor relations, and contract negotiations
EDUCATION
University of Phoenix
Bachelor's Degree, Marketing/Marketing Management, General
Axia College
Associate of Arts (A.A.), Business Administration, Management and Operations
Southern New Hampshire University
International Master of Business Administration (M.B.A.), Organizational Leadership
ABOUT ERICA GIFFORD
As Senior Manager of Marketing Operations at Eurofins Transplant Genomics, I bring over…
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