Erica Corsano
Director of Content and Communications @Mount Sinai Medical Center
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WORK HISTORY
Director of Content and Communications @Mount Sinai Medical Center
Miami, FL, US
Oversee all content and communications for a top ranked, Ivy League affiliated medical center. Create and execute data-driven content strategies which align with brand mission. Direct creation of all content, including social media, newsletters, website, video content, press materials, and external and internal communications. Manage all media relations for the hospital and for all service lines(and sub specialties), including cardiology, urology, oncology, orthopedics, behavioral health, and many others.Manage writers, vendors and content marketing budget. Apply SEO best practices to all projects. Use content management systems, analytical tools and project management software.
EDUCATION
Boston University
Bachelor of Science (BS)
Harvard Extension School
Writing Program
Ursuline Academy
High School Diploma, with honors
ABOUT ERICA CORSANO
I’m a seasoned storyteller who has had the pleasure of working on a myriad of creative projects — mainly content creation for media outlets, arts institutions, nonprofit organizations and various lifestyle brands. I’ve run glossy lifestyle magazines, served as a group editor for a travel media company, appeared as a correspondent on various television programs, produced television segments, co-hosted a popular radio show, and wrote for a Pulitzer-prize-winning newspaper. This versatility allowed for an easy transition into creating content and directing communications strategies in higher education and healthcare. I currently oversee all content and communications for one of America’s top-ranked hospitals. I still occasionally freelance for regional and national travel and lifestyle publications and am the proud mother of one human and two fur babies.
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