Erica Cooke

WORK HISTORY

EDUCATION

SKILLS

ABOUT ERICA COOKE

Strategic communicator with a track record of leading multi-million dollar client portfolios and delivering integrated communications strategies that drive employee engagement, strengthen corporate reputation and support business transformation. I provide cross-industry expertise spanning CPG, financial services, technology, retail, higher education, healthcare, energy, sustainability and B2B, and specialize in connecting people to purpose through clear, compelling communication.At Burson, I leverage my business acumen, problem-solving and strategic decision-making skills to execute against communications initiatives for clients ranging from startups to Fortune 500 companies. My work includes driving internal communications and employee engagement efforts, shaping executive narratives, designing and executing professional development and stakeholder engagement programming, and leading communications that foster culture, increase retention and improve team alignment. I have deep experience in people and project management, strategic planning, employee engagement, crisis and issues management, business operations, executive writing and event planning and execution.Since joining the firm as an intern in 2018, I’ve held multiple roles and built a reputation as a collaborative, trusted leader, results-driven contributor and manage. Prior to Burson, I supported communications efforts at Allison + Partners, The University of Georgia\'s College of Agriculture and Environmental Sciences, Platform Magazine, Capstone Agency and The American Red Cross.I graduated cum laude from The University of Alabama and hold degrees in Public Relations and Business.