Emma Pierce

Communications Specialist @Evergreen Credit Union

Portland, ME, US

Manage social media channels (including Instagram, LinkedIn, Facebook, X, TikTok, and BlueSky) for Evergreen Credit Union. Develop, establish, and enact social media strategy for all social media channels. Write radio copy weekly for multiple stations throughout Southern Maine. Design and send regularly scheduled marketing emails using Mailchimp to subscribers (and targeted campaigns within that email list) with the goal of spreading product awareness, increasing CTR, and encouraging engagement across digital channels. Monitor and contribute to Evergreen CU’s website, including changing rates in a timely manner, optimizing looks and resources based on UX and design principles, and using it as a resource and source of authority for Evergreen’s digital content. Collaborate with departments across the organization to deliver press releases, publish educational content for our members and social media followers, and plan and execute events for the benefit of Evergreen’s internal teams and its members. Act as primary point of contact for multiple nonprofit organizations through Evergreen’s Community Partners program.(20••••24)

University of Maine at Farmington

Bachelor of Arts - BA