Emily Snook
Paid Media Coordinator @RMS Beauty
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WORK HISTORY
Paid Media Coordinator @RMS Beauty
Charleston, SC, US
Assist with content needs, creative testing, and trend research to help inform strategy and strengthen paid media performance- Build and publish paid social ads across Meta, Pinterest, and other channels to support brand campaigns and product launches- Monitor performance, pull weekly reports, and optimize campaigns to improve ROAS, engagement, and overall efficiency.
EDUCATION
Trident Technical College
Associate's in Applied Sciences, Marketing
College of Charleston
Bachelor's degree
ABOUT EMILY SNOOK
I’m a marketing professional currently pursuing my Bachelor’s degree at the College of Charleston, building on my Associate’s in Business Administration. I’m passionate about digital marketing and performance strategy, and I’m continuously expanding my knowledge as I grow in the industry.I currently work as a Paid Media Coordinator at RMS Beauty, where I support ad building, campaign execution, and cross-channel performance optimization. My experience includes developing social ad creatives, managing paid media workflows, and analyzing performance data to drive stronger results. Working in the beauty space has strengthened my understanding of brand storytelling, customer behavior, and the importance of content that truly connects.In addition to my hands-on experience, I hold certifications in Meta Digital Marketing Associate and Pinterest Media Buying, and I’m further advancing my skill set by pursuing a Project Management Certification at the College of Charleston.Some of my core skills include:• Paid social strategy & ad building• Campaign optimization & reporting• Content development• Project management• Trend research & audience insights• Marketing strategy fundamentalsI’m motivated by opportunities where creativity meets data, and I love working in environments that challenge me to learn, experiment, and innovate. As I continue developing in my career, I’m excited to grow, take on new responsibilities, and work with brands that value thoughtful, performance-driven marketing.
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