Emily Smith
Marketing Manager @Gepp Solicitors
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WORK HISTORY
Marketing Manager @Gepp Solicitors
Lead the firm’s strategic marketing and business development function, aligning activity with growth objectives, strengthening brand position and enhancing client engagement. Oversee budget, digital and offline channels, and marketing technology to deliver insight-led campaigns, high-profile events and targeted relationship development. Work closely with partners and colleagues to embed a proactive, firmwide business development culture.• Develop and deliver the firmwide marketing & BD strategy and annual budget• Act as brand guardian, ensuring consistency and quality across all communications and platforms• Lead the strategic development, optimisation and performance of the website (UX, content, SEO, agency management)• Oversee digital marketing and social media to drive visibility, engagement and opportunities• Implement and champion CRM and data-led client and prospect management• Plan and deliver flagship events, sponsorships and profile-raising campaigns• Support and coach partners and teams to grow networks, raise profile and convert opportunities• Drive the effective use of marketing systems and new technology• Line management of the Marketing Executive
EDUCATION
Anglia Ruskin University
2.1, BA Hons Business Administration with Marketing
Fitness Training Company
Sports Nutrition Diploma
William De Ferrers School
A-Levels and GCSE's
SKILLS
ABOUT EMILY SMITH
I am an experienced marketing professional with over 20 years’ experience across retail, publishing, and professional services. Skilled in developing and executing integrated marketing strategies, I specialise in digital marketing, campaign management, and event coordination that drive measurable results.At Chelmsford Star Co-operative, I led marketing initiatives across multiple divisions, delivering strategic plans, digital campaigns, and events that enhanced brand visibility and customer engagement. Notably, I spearheaded fundraising and event activities that generated over for charities during a 12-year period.My expertise spans SEO, social media management, email marketing, content creation, and stakeholder engagement. I thrive in fast-paced environments, balancing creativity with data-driven insights to achieve organisational goals.Outside of work I am a very keen runner, and I am proudly serving as the Ladies Captain of Springfield Striders Running Club.
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