Emily Mertz
Digital Marketing Specialist Ii @AmeriCU Credit Union
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WORK HISTORY
Digital Marketing Specialist Ii @AmeriCU Credit Union
EDUCATION
Mohawk Valley Community College
Transfer- Associates of Science received at Morrisville State College, Liberal Arts and Sciences/Liberal Studies
State University of New York College of Agriculture and Technology at Morrisville
Bachelor of Business Administration (BBA), Business Administration and Management, Marketing Concentration
SKILLS
ABOUT EMILY MERTZ
As a digital marketing specialist with experience across IT, insurance, healthcare, and financial services, I thrive in the ever-evolving digital landscape. At AmeriCU Credit Union, I focus on email marketing, website management, and data-driven marketing strategies that enhance customer engagement and drive measurable results.With expertise in Marketo, Salesforce Marketing Cloud Engagement Studio, and various email platforms, I specialize in crafting targeted campaigns that connect with audiences in meaningful ways. Beyond execution, I leverage analytics to refine strategies, optimize performance, and contribute to overall business growth.Beyond digital marketing, I have a strong background in community engagement, events, and sponsorships, bringing a well-rounded approach to brand visibility and member outreach. I’m also passionate about mentorship and leadership, often stepping in as a mentor to support team members’ growth by recognizing their strengths and helping them succeed. As I continue to grow in my career, I’m excited about opportunities to take on formal leadership roles where I can drive strategy, foster collaboration, and develop high-performing teams.I’m always eager to connect with fellow marketers, strategists, and industry professionals to share insights and collaborate. Let’s connect!
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