Emilie Bowes-Read
Senior Marketing Manager @Demelza Charity
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WORK HISTORY
Senior Marketing Manager @Demelza Charity
Provide strategic leadership across Demelza’s marketing and digital functions, unifying digital, social, content and ATL activity under a coherent organisation‑wide marketing strategy. Oversee cross‑team and cross‑channel planning, ensuring audience‑led optimisation, compliance and measurable ROI. Lead and develop the marketing and digital teams while directing agency partners, budgets and major campaigns. Deliver regular, insight‑driven reporting to senior leaders, using GA4 and CRM analytics to guide prioritisation, investment and long‑term brand growth.
EDUCATION
Pearson College London
Bachelor's degree, Business Administration, Management and Operations
Maidstone Grammar School
Alevel, French Studies, Media Studies, History
ABOUT EMILIE BOWES-READ
Strategic senior marketing and digital leader with 8+ years of experience shaping data‑driven, audience‑first strategies that boost engagement, elevate brand presence, and deliver measurable impact. I’m passionate about turning insight into action - whether that’s optimising multi‑channel campaigns, strengthening organisational capability, or building high‑performing teams.My career has also taken me across PR, ambassador management, fundraising, creative asset creation, and agency leadership, giving me a well‑rounded perspective on how brands connect and grow. During the Covid lockdown, I co‑founded JEM’s Bar Co- a venture that reflects my entrepreneurial mindset, resilience, and ability to pair strategic vision with hands-on execution.
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